You’re doing a great job with expanding revenue streams, but you may want to look at adding in some of the more popular linear-like FAST channels to your line-up-movie channels seem to be particularly possible. In the interim though, the vMVPD market will continue to grow as users look for ways to cut the cord without, you know, actually cutting the cord. We’ve been hailing the coming Great Rebundling forever, and while it is likely to be be more about FASTs and Flixes than cable channels, Gandler is correct that a vast archipelago of siloed SVOD services will be where the industry winds up. So there’s all that and there’s the fact that Fubo CEO David Gandler is well aware of the inevitability of bundling, going so far as to poke the powers that be with an investment letter that stated, “We believe that studios and networks siloing premium content on their owned-and-operated platforms is unsustainable and the market will continue to move in our direction, favoring a bundled option.” They’ve even launched their own Fubo channel as a way to get into the booming FAST market. They also have the deal with Molotov, which is sort of the Hulu of France, a popular streaming service with free and subscription options, and a real emphasis on user experience and interface that will bode well for Fubo’s planned international expansion. They’ve invested heavily in sports betting apps, which are likely to prove far stickier than March Madness.
In our view, Fubo is worth keeping an eye on because they’re not doing what everyone else is doing.
And while there is no doubt overlap between college basketball fans and soccer fans, the inability to watch March Madness is probably not enough to cause a large number of people to drop the service. This does not particularly trouble us however.įubo’s base is very loyal, one might say fanatically so. The mixed financial report-revenue was up beyond expectations, but so were net losses-seemed to trouble investors enough to send stock prices downwards, as did the fact that Fubo would not be able to air March Madness next month. Why It Mattersįubo’s success continues to flummox Wall Street. They are the only vMVPD not backed by a giant parent company and they initially built their reputation by catering to audiences looking to watch Latin American soccer matches.Īnd yet, here they are with 1,1 million subscribers (up 106% YOY), a newly acquired French partner (Molotov) to fuel overseas expansion and a place in the TV news cycle.Įven more impressive given that the service is not a particular bargain-bundles range from $65-$80-and does not have a deal with Warner Media, so no CNN, TNT or TBS.
There’s no reason the company should have succeeded. FuboTV has always been “the little vMVPD that could.”
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